{"id":9756,"date":"2026-10-11T13:11:13","date_gmt":"2026-10-11T11:11:13","guid":{"rendered":"https:\/\/deportesycomunicacion.com\/?p=9756"},"modified":"2026-10-11T13:11:14","modified_gmt":"2026-10-11T11:11:14","slug":"9756","status":"publish","type":"post","link":"https:\/\/deportesycomunicacion.com\/?p=9756","title":{"rendered":""},"content":{"rendered":"\n

La cultura corporativa<\/strong> engloba el conjunto de costumbres y valores<\/strong> que se desarrollan en el seno de una empresa. Es el conjunto de entresijos que interact\u00faan dentro de una corporaci\u00f3n y que acaban configurando la personalidad de la misma. En ocasiones, en el mundo de las compa\u00f1\u00edas, se presenta el dilema del huevo y la gallina. No se acaba de saber si los responsables de recursos humanos escogen el perfil de empleado que encaja a la perfecci\u00f3n en los valores empresariales o si, independientemente de ello, el trabajador acaba moldeado -o aplastado, en el peor de los casos- por el modo de operar del grupo.<\/p>\n\n\n\n

Lo que est\u00e1 muy claro es que lo que tienes en casa te representa y exporta al exterior los valores de la entidad que les paga y representan. En el mundo del f\u00fatbol<\/strong>, su gal\u00e1ctica dimensi\u00f3n medi\u00e1tica hace que cualquier gesto y actuaci\u00f3n individual -tanto en el campo como fuera- se amplifiquen exponencialmente. Ayer lo pudimos ver, casi simult\u00e1neamente, con dos jugadores del Real Madrid<\/strong> (aunque uno de ellos llevaba enfundada la camiseta de la Roja). Athenea<\/a><\/strong> y Vin\u00edcius<\/a><\/strong>, separados por m\u00e1s de 6.000 kil\u00f3metros de distancia, se conectaron telep\u00e1ticamente para acabar de las misma manera el partido, sancionados por id\u00e9ntica acci\u00f3n.<\/p>\n\n\n\n

As\u00ed que, a tenor de los hechos expuestos, sigo debati\u00e9ndome en el dilema eterno empresarial: \u00bferan as\u00ed, de serie, ambos jugadores o han pasado por el rodillo de los valores del Real Madrid?. \u00bfHuevo o gallina?<\/p>\n\n\n\n

\u00bfModelas a tus empleados o ya vienen ense\u00f1ados de casa?<\/strong><\/p>\n\n\n\n

Imagen de JamesDeMers<\/a> en Pixabay<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

La cultura corporativa engloba el conjunto de costumbres y valores que se desarrollan en el seno … <\/span>Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":2,"featured_media":9760,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[2755,1056,285,446],"class_list":["post-9756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-futbol","tag-cultura-corporativa","tag-futbol","tag-real-madrid","tag-valores"],"yoast_head":"\nDeportes y Comunicaci\u00f3n<\/title>\n<meta name=\"description\" content=\"La cultura corporativa engloba el conjunto de costumbres y valores que se desarrollan en el seno de una empresa. 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